Entering a new ecommerce market can require local commercial arrangements, marketplace access, operational resources and a logistics setup. SOBAAS is designed to reduce the amount of infrastructure a brand must establish independently before beginning operations in a supported market.
The exact selling, marketplace, compliance and logistics arrangement is defined according to the target market, product category and agreed service scope.
You want to test demand in a new market before investing in a larger local operation.
You need local ecommerce and logistics support without building the full operating structure yourself.
You already sell in other markets and want support entering another Southeast Asian market.
You want to reduce the time and coordination required to establish local selling and fulfilment operations.
You prefer one coordinated market-entry setup rather than managing marketplaces, logistics, delivery and support separately.
You need help managing the operational side of selling in-market beyond simply storing and shipping products.
Define the target market, sales channels and operating requirements before the SOBAAS model is configured.
Support the storefront and marketplace activities required to operate within the agreed SOBAAS setup.
Bring inventory into the local operation and manage the warehouse and fulfilment activity required to process customer orders.
Move completed orders to customers and connect failed or returned deliveries back into the agreed fulfilment workflow.
SOBAAS is designed to reduce the operational barriers involved in entering a new market by bringing key ecommerce and logistics requirements into one coordinated setup.
This can help brands enter faster, reduce upfront complexity and test market demand before committing to a larger standalone operation.
Establish an agreed route into a supported market without first building every local operational component independently.
Work through a coordinated market-entry arrangement designed to reduce the paperwork and operational preparation handled directly by the brand.
Explore a supported market without the same level of upfront operational infrastructure normally required for independent entry.
Assess demand in a supported market through a more flexible operating arrangement before committing to a larger standalone operation.
Stashworks brings warehousing, ecommerce fulfilment, freight forwarding and last-mile delivery into a connected logistics operation supported by inventory and order-management technology.
This gives growing brands one partner for receiving, storage, pick and pack, dispatch and returns, while maintaining visibility over inventory and orders. Based at JTC Logistics Hub @ Gul in Singapore, Stashworks also coordinates regional requirements through its wider logistics network.
Years of logistics and fulfilment experience across ecommerce operations.
Established delivery and logistics partnerships support across the fulfilment network.
Millions of items packed across customer orders reflect Stashworks’ fulfilment experience at scale.
SFA-approved AC & ambient warehouse capacity supporting inventory, fulfilment and growing order volumes.
Warehousing operations across Asian markets support regional storage and fulfilment requirements.
Certified quality management standards support consistent processes across Stashworks' operations.
A SOBAAS engagement begins by confirming the target market, products, sales channels and operating requirements needed for the proposed setup.
From there, Stashworks can define the commercial and operational scope, confirm what can be supported and prepare the ecommerce and logistics workflow for launch.
Discuss the target country, product category, current sales model and intended ecommerce channels.
Determine whether the products, platforms and intended operating model can be supported in the selected market.
Agree on the selling arrangement and identify the ecommerce, fulfilment, delivery and support services required.
Complete the agreed onboarding activities before ecommerce and logistics operations begin.
01
SOBAAS stands for Sell On Behalf As A Service. It is Stashworks' market-entry solution for brands looking to sell into supported markets through an agreed combination of ecommerce operations, fulfilment and logistics support.
02
Ecommerce fulfilment manages the physical order process after inventory and orders enter the operation. SOBAAS is broader and is designed around entering and operating within a supported market, potentially combining marketplace activity with local warehousing, fulfilment, delivery and customer support.
03
Ecommerce Enablement supports operational work around ecommerce stores and marketplaces. SOBAAS uses a broader market-entry model intended for brands entering supported markets and may incorporate Ecommerce Enablement as one part of the overall setup.
04
Stashworks supports integrations with platforms including Shopee, Lazada, TikTok, Amazon, Shopify, WooCommerce, eBay, BigCommerce, Magento and Zalora. Availability for a specific SOBAAS market should be confirmed during setup rather than implying every platform is available in every country.
05
Stashworks offers Platform Management, including listing creation and advertising support for ecommerce stores and marketplaces. The activities included in a SOBAAS engagement should be defined within the agreed service scope.
